Brand Management Online Training

About the Training

Our online training on Brand Management is a comprehensive guide to understanding, managing, and developing a successful brand. It starts with an introduction to brand and branding, elaborating on its key characteristics, types, dimensions, and associated benefits. The training navigates through the foundations of brand management, understanding the target audience, consumer segmentation, and the relationship between brand and customer.

It further unfolds brand positioning and helps develop brand strategy, build brand equity, and finally measure brand success while learning from the case studies of leading brands like Apple, Netflix, and Coca Cola.

‍

Main Training Areas

Understanding Fundamentals of Brand and Branding
Exploring the Core of Brand Management
Mastering Brand-Customer Relationships
Delving into Effective Brand Positioning
Strategizing and Building Powerful Brands
Measuring Success and Nurturing Brand Equity

‍

Training Audiences

Marketing professionals seeking to enhance their understanding of brand management and apply innovative branding strategies in their current roles.
Budding entrepreneurs and startup founders who want to build a strong and recognizable brand from the ground up.
Business owners wanting to revamp their existing brand or increase its market presence through effective brand management strategies.
Students and individuals interested in the field of marketing, looking to gain comprehensive knowledge about brand management and its real-world applications.

‍

Questions and Answers

When do the trainings start and finish?

All trainings are self-paced and fully online, allowing you to start anytime and learn at your own pace. You can review materials, skip familiar topics, and complete the training whenever it fits your schedule.

When do I get the training certificate?

If you activate Certificate Training, you’ll need to complete the required tasks, and upon successfully finishing the training, you will receive your completion certificate.

Can I purchase only this training?

Yes, you can purchase the training individually. However, if you have an active membership, you will get significant discounts on each training.

Can I access the training on any device?

Yes, all trainings are accessible on computers, tablets, and smartphones, as long as you have an internet connection and a modern web browser.

How long do I have access to the training?

For Self-Paced Trainings, you have access as long as you have an active subscription. For Certificate Trainings, you have access for one year, including any updates made to the training during that period.

Can I get a custom plan for my company?

Yes, we offer customized pricing and training solutions tailored to your organization’s needs. Contact our sales team for a consultation.