YouTube and Display Advertising Online Training

About the Training

This training is an absolute must for anyone looking to upskill in digital marketing. It introduces the basic building blocks of display and video advertising, along with insights into the Google Display Network. The training will walk you through the process of creating a YouTube channel and using analytics to track performance. With a focus on the numerous video ad formats on YouTube, you'll learn how to choose the right one for your campaigns. The training will also teach you how to leverage audience planning in Google Ads, enabling you to create personalized ads.

By the end of the training, you will be well-prepared to make your mark in the fast-paced world of digital marketing.

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Main Training Areas

Display Advertising Fundamentals and Strategies
Mastering Google Display Network Campaigns
Building and Optimizing YouTube Channels
Advanced Video Ad Formats and Strategies
Effective Audience Targeting in Google Ads
Utilizing YouTube Ad Tools for Success

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Training Audiences

Digital marketers and business owners seeking to enhance their brand's online presence through Video and Display Advertising strategies.
Marketing professionals aiming to deepen their expertise in YouTube and Display Advertising to create effective campaigns for their clients.
Individuals eager to learn about video advertising and its potential in driving traffic, engagement, and sales.
Anyone interested in building a career in digital marketing or expanding their skillset by mastering YouTube and Display Advertising techniques.

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Questions and Answers

When do the trainings start and finish?

All trainings are self-paced and fully online, allowing you to start anytime and learn at your own pace. You can review materials, skip familiar topics, and complete the training whenever it fits your schedule.

When do I get the training certificate?

If you activate Certificate Training, you’ll need to complete the required tasks, and upon successfully finishing the training, you will receive your completion certificate.

Can I purchase only this training?

Yes, you can purchase the training individually. However, if you have an active membership, you will get significant discounts on each training.

Can I access the training on any device?

Yes, all trainings are accessible on computers, tablets, and smartphones, as long as you have an internet connection and a modern web browser.

How long do I have access to the training?

For Self-Paced Trainings, you have access as long as you have an active subscription. For Certificate Trainings, you have access for one year, including any updates made to the training during that period.

Can I get a custom plan for my company?

Yes, we offer customized pricing and training solutions tailored to your organization’s needs. Contact our sales team for a consultation.